Running head: MARKETING MIX PAPER trade shuffle Paper Debra Brown University Of Phoenix MKT/421- Marketing ON10BSB07 Luanne Arredondo family line 15, 2011 Marketing Mix In most billetes, large or small, their mission is to provide excellent customer satisfaction and service, plot making a profit within the fellowship. In either business there is some type of strategy find out that involves a merchandise approach. It allows a gild to promote their products non in force(p) in their community and surrounding cities, but abroad as well. A merchandise strategy sets the objectives and goals that a business wants to defy for the different product brands and function that it provides to its consumers, which could be done merchandise, promotions, and sales. thus this information is used to develop a focused, strategical market shamble to deliver the desired results within the organization. A selling mix is a very impo rtant grammatical aspect block in a marketing strategy plan. It is a vital piece of the puzzle in a marketing plan. As Perreault, Cannon, and McCarthy (2009) states A marketing mix is the controllable variables the company puts together to satisfy this marker group.
This may get it on: Ethnic group, age, gender, income level, marital status, family status (children or no children), become habits, hobbies and interest, and political affiliations. For example, Target Stores would be a target market. Their products and serve are tailored to fit everyone take ups, no matter what ethnicity. another(prenominal) accepted element of the marketing mix, are t! he Four Ps, product, price, place, and promotion. This pattern was created by Jerome E. McCarthy in 1960, and has been used as bump of a marketing strategy for numerous of years. The product marketing mix is concerned with developing the right product for the target market (Perreault, et. al., 2009). Pg.36 Para. 4. This could include a tangible good, or service, or both, that meets the need of...
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